Category Archives: Beer Industry

The Most Famous Brewpub in Canada With Eli Gershkovitch

The formerly hugely popular mass-market domestic beers directly resulted in many of these kinds of beer companies growing into their own empires. That is changing as Millennials are more drawn to craft beers. The mass-market empires really aren’t empires anymore and steadily becoming less so amidst the rising popularity of microbreweries. This change is somewhat mystifying to experts who can’t seem to figure out why exactly it is taking place. While mass-market beers are still popular, it is estimated that by 2020 at least 20 percent of beer sales will come from the craft beer sector.

 

There are also well-known craft beer competitions. Perhaps the most well-known competition in North America is the U.S. Open Beer Championship. This competition has shown that Canada breweries have really shown the Canadian craft beer industry to be among the best in the world. In the 2017 competition, Canadian breweries won 24 of the medal (bronze, silver, and gold) awards. And the main center of craft beer making in Canada is Ontario (MontrealGazette). One of the most famous brewpubs in this area, Steamworks, was founded by Eli Gershkovitch.

 

Eli Gershkovitch was the first to start the brewpub, combining a brewery and pub into one. He originally founded Steamworks in Gastown, Vancouver as just a pub (https://ca.linkedin.com/company/steamworks-brewing-co.). It opened with 184. It has become so popular that it now has 754 seats. In 2013, he connected a full-size brewery to the establishment, thus creating a brewpub. He also opened several other bars and restaurants in the Vancouver area, all which serve Steamworks craft beers. Being free to do anything he wants to with the company has always been a priority for him. As a result, Gershkovitch has complete control of all decisions, being the only owner and have no shareholders. In his rare free time, he is passionate about working with his large collection of classic cars.